11 December 2009

Not Your Mamma's Clorox - Now Eco-Friendly & Green 25

A growing trend for established trusted brands seems to be going green or at least trying to add some Eco-friendliness to their image. As more and more consumers become aware of ingredients and chemicals used to manufacture many of the products on grocers shelves, a new urgency to find natural based alternatives has moved from what was once considered a frivolous choice to a well thought-out lifestyle change.


Clorox, a well known manufacturer of household bleach and disinfecting wipes, heeded the cries from consumers for a laundry detergent and line of cleaning products that were natural, safe and effective. Their product line Green Works, with new formulations full of plant based derivatives helped to propel their brand  into the Eco-friendly arena.



Green Works Natural Laundry Detergent

Available in 3 different scents Original Scent, Lavender Scent and Free & Clear.
Green Works Laundry Detergent boasts an impressive list of why this detergent is eco-friendly.
 
Features:

  • Made of plant based, biodegradable ingredients
  • Never tested on animals.
  • Container: made of 25% post-consumer recycled plastic, classified as #2 (HDPE)W 
  • Recognized by the EPA for safer chemistry.
  • Safe for all machines including  High Efficiency.
  • In partnership with Sierra Club, signifying Clorox's commitment to sustainability.


Green Works Natural Stain Remover


Available in Original Scent.Not only is this stain remover natural, it has earned the prestigious Good House Seal.


Features:
  • Made of plant based, biodegradable ingredients
  • Never tested on animals.
  • 99% natural
  • Container:  classified as #2 (HDPE)
  • Recognized by the EPA for safer chemistry.
  • In partnership with Sierra Club, signifying Clorox's commitment to sustainability.

Pros
Green Monster

Green Works product line is creating a green buzz - like something fierce. I liked that both the Laundry Detergent and the Stain Remover have plant based ingredients. Recyclable and recognized by the EPA as safe chemistry make for a product you can feel good about purchasing.

Cleaning Machines

Green Works Natural Laundry Detergent worked better than I expected. It loosened ground-in dirt and made the clothes feel soft - unlike some other eco detergents I have tried, which used heavy amounts of starch, and made the clothes have a stiff scratchy feel. It was extremely concentrated, which will save you money in the long run.

Green Works Natural Stain Remover rivaled one of my favorite enzyme based stain fighters - I was pretty impressed by it's ability to break up dried-on stains - and  remove them, without a second run through the wash cycle.  The scent was pleasant and subtle.

Skin Friendly

I have mentioned before in my posts about my eczema, which makes my skin sensitive to different chemicals, essential oils or perfumes. Both of these products did not cause my eczema to flair up - which usually happens if a product contains harsh ingredients. Even when I added too much to a load - it still didn't irritate my skin.

Cons

Concentrated Means Business

Read the directions carefully - Green Works Laundry Detergent is very concentrated - use the amount specified for the size of your load. The essential oils used to scent this product can become very strong, when cycling through the wash.

I found this out the hard way and accidentally used a full cap instead of half of the cap, and the overpowering smell gave me a headache.

Conclusion


Clorox Green Works Natural Laundry Detergent and Natural Stain Remover are products showcasing Clorox's commitment to sustainability and the needs of consumers. You can feel good about purchasing them and know that they are safe for your family and the environment. These products may be well suited for you or those in your family with skin sensitivities.





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